Archive for how to sell your Waterloo home

HOME SELLING TIPS: The *Best* Home Staging Advice

 

HOME SELLING TIPS: How to Get the Most Money for YOUR Home!

HOME SELLING TIPS: How to Get the Most Money for YOUR Home!

In this video, our partners at the design team of Rooms in Bloom Home Staging and Design show you their GREATEST home staging tips. When I list your home to sell I pay these delightful designers (Alana and Heather) to help you get your home pimped to the max. We get the most money for our listings when they have the “magic wand” from Rooms in Bloom waved over them first!

When we prepare your home to sell right the first time, we get the maximum exposure AND the maximum dollar for your home. Find out the most effective home staging tips by watching the video below:

 

Find out how I’ve helped more than 2,500 families buy and sell homes in Kitchener-Waterloo by getting a copy of my free eBook here. Also for more great real estate videos you won’t find anywhere else, subscribe to my YouTube channel. I love to share my expert knowledge so if you have any real estate questions feel free to call me at 310-SOLD or email me at mark@maurerteam.com.

How Do You Know You’ve Found the Right Agent to Sell Your Home?

 

Find out the questions you should ask real estate agents

Find out the questions you should ask real estate agents

In this article I’m going to share with you how you can find the right real estate agent to sell your home – the right fit for you.

Interview Real Estate Agents

I tell my clients to interview at least 3 so they have a sufficient amount of choice and can feel confident when making the decision. Asking these questions is important because as we know, history repeats itself. Past performance usually dictates future performance so their experience is vitally important and relevant.

Questions to ask these Realtors to make sure it’s the right one for you include:

  • What experience do they have? (how long have they been a real estate agent?)
  • How many homes did they sell last year?
  • How many homes did they sell so far this year?
  • Have they sold many homes in your neighbourhood? If so, ask to see the listing for the homes.
  • For the homes they have sold in your neighbourhood: how much did they get in relation to the asking price? Did they sell it for 100% of the list price, 90% of the list price?
  • Who did they study under?
  • Where did they take their real estate courses?
  • Do they do any “additional” education or ongoing education.

I also recommend that you take notes when you are interviewing Real Estate Agents in Waterloo Region because if you’re like most of us, after that interview you will look at your spouse and say, “What did he/she say about _____?”

Ask About Marketing

Realtors can promise you the moon but what have they done to promote other homes in the past? What will they do to promote your home? You may not ever know what they will do to market your home. Where will they advertise your home for sale? Do they use only print media – because we know print is dwindling like it hasn’t been in years before. Some of print is still useful but there needs to be more than that. Do they use social media to feature your home – like Facebook, Twitter, Pinterest and even in some cases using LinkedIn to private message important contacts in their networks. Do they have a blog on their website that they update regularly? How connected are they with the community? Asking Real Estate Agents about where they market themselves is also relevant. What is their online expertise? Do they advertise on: Grand River Transit buses; billboards; or bus stop benches?

PLAN OF ACTION: Any good agent should be able to give you a “marketing plan of action” of exactly what they’re going to do to sell your home. I have a 21 Point Plan of Action that I send out to prospective clients before they even meet me that they can read before we get together. I believe it’s considerate to get that to folks beforehand so they are somewhat informed about my services and can ask me questions about my home marketing strategy.

REFERENCES: Ask for references. Do they have testimonials on their website, Facebook page or YouTube channel that you can read or watch? Sometimes they may have testimonial letters you can look at. Will the Real Estate Agent provide you with a past client’s name and phone number that you can ask about their experiences with this agent?

THE BOTTOM LINE: You want to know that the agent you hire is going to be a very active agent right now in today’s market. You want to make sure you find someone who is connected to the community and someone who is going to serve you well and serve your purpose because you’re going to pay them a lot of money to sell your home. You want a Real Estate Agent in Kitchener-Waterloo who is going to go to bat for you and protect you legally.

You can also watch my video here about finding a good Realtor by clicking below:

Find out how I’ve helped more than 2,000 families buy and sell homes in Kitchener-Waterloo by downloading my free eBook here: http://bit.ly/MMSellers. Also for more great real estate videos you won’t find anywhere else, subscribe to my YouTube channel. I love to share my expert knowledge so if you have any real estate questions feel free to call me at 310-SOLD or email me at mark@maurerteam.com.

How Experts Sell Your Kitchener-Waterloo Home Faster AND For More Money!

Selling your home FAST and for MORE MONEY. Can you have both?

In this article, I’m going to tell you how Real Estate Experts sell homes faster and for more money. This is important information for you if you are selling your home in Kitchener-Waterloo and you want results. If you are looking to buy your dream home and currently own a house, before listing your home you can benefit from my 21 years of real estate expertise on this issue. Right from the top, does your agent tell you what to do with your home “before” it is listed? When a potential buyer is coming into your home for the first time they have to be able to put themselves in the picture to be able to buy your home. So what do we do to accomplish this?

HOME SELLING TIPS 

⊕Depersonalize⊕ You want to depersonalize “mostly” which is not the same as depersonalizing “entirely.” Depersonalizing doesn’t mean you get rid of ALL of your family photos. Home sellers take this to the extreme and then you end up with a house on the market that doesn’t look lived in. Potential home buyers are less likely to be able to envision themselves in your home when all of your personal touches are removed.
Declutter⊕ This seems straight forward and instinctual when you are preparing your home to be viewed by hundreds of people online and dozens of families in person, yet we sometimes need to take this a step further. When you organize your belongings and throw out things you don’t need, you may find yourself in the position my wife and I were in when we sold our first home together. We found that we had SO much “stuff” that I convinced her we needed to rent a storage unit and move the storage bins and extra furniture into. She was hesitant at first but now is a convert after we sold that home in only a few weeks. By placing these belongings in storage, we were able to open up the space to make it more visually appealing.
⊕Staging⊕ How do you showcase your home to make the appealing features stand out? We partner with Rooms in Bloom Home Staging and these ladies will come into your home and This is a service that I pay for to ensure your home is on display in the best possible light. We make excellent use of the available space, open up rooms that may have felt confined, and if we have to we’ll bring in some items to “pimp your home.”

MARKETING YOUR HOME

How is your home marketed? What kind of marketing budget does your real estate agent have to not only help you to make your home look the best, but also for it to be photographed the best and then marketed effectivey online? We know everyone goes online first to look at houses so “how” your home shows online is important. Do your photos make your home look better than it actually does? That’s a big mistake! Misrepresentation (eg. making rooms look bigger than they really are) brings the wrong kind of home buyer into your home. I call this “lunchbox letdown.” Not representing your home accurately in photos and online descriptions will deter agents from bringing other interested parties to view your home.

PRICING YOUR HOME

The most vital component in the process of listing your home and ensuring it is sold in a short period of time and for the most money possible, is the listing price. In fact this issue is SO important I have an entire blog post dedicated to explaining it. You can read this article here or watch the video here: bit.ly/MMPricing. I have also included my

Click to hear my full response about how real estate experts sell your home for more money

Click to hear my full response about how real estate experts                               sell your home for more money

Find out how I’ve helped more than 2,000 families buy and sell homes in Kitchener-Waterloo by downloading my free eBook.  Also for more great real estate videos you won’t find anywhere else, subscribe to my YouTube channel. I love to share my expert knowledge so if you have any real estate questions feel free to call me at 310-SOLD or email me at mark@maurerteam.com.

Mark

Real Estate Tips: Why a Home Doesn’t Sell

Pinpoint the reason why your home may not be selling

Pinpoint the reason why your home may not be selling

Twenty-one years ago I started selling homes and serving clients and since then I have helped more than 2,400 families buy and sell real estate right here in Kitchener-Waterloo. However, when I started in this profession, although I knew how to run a business I didn’t know how to run a Real Estate business. Yes I passed all levels of the Real Estate exams with the top marks in my class, yet applying knowledge is different than simply possessing knowledge. Rather than learn by trial and error, I sought out the best Real Estate Coach I could find and that turned out to be Mike Ferry from California. Here is what Mike Ferry taught me about why a home isn’t selling…….

You can watch my complete response to why a home doesn’t sell in this video.

 

Find out how I’ve helped more than 2,000 families buy and sell homes in Kitchener-Waterloo by downloading my free eBook .  Also for more great real estate videos you won’t find anywhere else, subscribe to my YouTube channel. I love to share my expert knowledge so if you have any real estate questions feel free to call me at 310-SOLD or email me at mark@maurerteam.com.

Real Estate Tips: Team or Agent – Which is Best for You?

What's the difference between a real estate TEAM and an agent working alone?

What’s the difference between a real estate TEAM and an agent working alone?

A single real estate agent – they have everything in their own hands and it can become a little like a “one-man band” coming down the street with one individual playing the big bass drum, blowing the horn and trying to play the guitar. If they had about 6 hands it might work okay but today real estate is complicated. The real estate profession is not what it was years ago and a Realtor needs expertise in different areas. Since we can’t know absolutely everything nor do everything, we need to hire the right people with specialized areas of knowledge. Obviously, I believe the model of a Real Estate Team is the best working model we have because I’ve had one myself for many years and it works like a charm.

To hear my complete explanation about the pros and cons of using either a real estate team or a real estate agent in Waterloo Region, watch my video below:

Find out how I’ve helped more than 2,000 families buy and sell homes in Kitchener-Waterloo by downloading my free eBook here. Also for more great real estate videos you won’t find anywhere else, subscribe to my YouTube channel. I love to share my expert knowledge so if you have any real estate questions feel free to call me at 310-SOLD or email me at mark@maurerteam.com.